At the roulette wheel of a Reno casino shortly after gambling was legalized in Nevada in March 1931. |
When
the Nevada Governor signed Assembly Bill 98 which legalized most forms of gambling—or
gaming as they prefer to characterize it—on
March 19, 1931 not much changed in an already pretty wide-open state. But the
measure was supposed to send a signal to
visitors and tourists with spending money
that the party was on and rescue a desperate, collapsed economy. Together with another law making quickie divorces easily obtainable after
establishing a short “residence” it
was a huge success. By the end
of the decade Nevada cash registers were
ringing loud.
To
understand the unusual centrality of
gambling to Nevada history and culture, we have to take a brief step
back to look at its geography and climate. The state occupies much of the Great Basin, essentially the floor of a pre-historic ocean that existed
millions of years ago, sort of a giant
bowl between the Rocky Mountains to
the east and the Sierra Nevadas to
the west. I’m not sure where all of that
water went except that it ain’t there now. About all that’s left of that ocean is a puddle called the Great Salt Lake over in what is now Utah. Today, and for
thousands of years it has mostly been some of the driest and most inhospitable
terrain in North America—blistering
deserts and ranges of arid mountains.
It
was sparsely populated in parts by only the poorest and most ragged
native tribes who were pushed
there by more aggressive warrior tribes surrounding them. The land was too poor for agriculture and
supported little or no large game
leaving these wretched peoples to survive as lizard eating hunter-gathers who dwelt in hovels that
were little more than piles of
sticks. And in fact much of the land
was too hostile to support even
these tribes. Vast reaches were uninhabitable.
When
the European stock peoples came, it
was country that must be dangerously
endured on the way to something
better. The wagon trains to California crossed
it to their peril and many immigrants and their livestock perished on the way.
When
the Mormons came to the Valley of the Great Salt Lake and began
to spread out from there, some of the heartiest
of their pioneers staked out hardscrabble communities clustering
around what little water could be found.
That included what Utah Philips later
called the Old Mormon Muddy Mission in
the Las Vegas Valley near the site
of today’s downtown in 1855. Nevada
became the vast west of Utah Territory.
The
discovery of the massive and rich silver Comstock Lode under the eastern slope of Mount Davidson, in the Virginia Range in 1859 and set off the
greatest mining rush since California in 1849 changed everything.
The
U.S. Government had gone to virtual war with the Mormons in 1857-58
over polygamy and Brigham Young’s perceived defiance of
Federal law. Thousands of troops were dispatched and the Mormon Nauvoo
Legion Militia revived. Despite
Mormon harassment and delaying tactics not actual battles were fought until Congress ordered
the Buchanan administration to ease
up and allow Young to remain as governor after swearing to uphold and obey the law.
But the Feds were in no mood to allow the Mormons to get
their hands on what looked like the limitless
wealth of the Comstock Lode and in 1860 carved Nevada Territory of the western half of Utah.
The
onset of the Civil War in 1861 made
Nevada strategically important to
keeping California, where there was
an active secessionist movement in
the Union. It was also on the route of the proposed transcontinental railroad and telegraph lines which would stitch the
nation together.
Most
Americans, if they are aware of this part of the story at all, learned about it
from Mark Twain, a young Confederate deserter named Samuel L. Clemmons who accompanied his Republican older brother Orion, who had
snagged a political appointment as Territorial
Secretary. Orion went to the capitol at Carson City while Sam tried his hand at prospecting and mining around
Virginia City until he took up a
career as newspaper man writing as
Mark Twain.
In
his first book Roughing It, Twain vigorously
depicted the rough and tumble life of miners in the boom towns of Nevada and California
which centered around saloons and
all of their temptations including rot gut booze, rigged gambling wheels, shady faro dealers, and poker games played with drawn pistols on the table.
Fleecing the miners on payday leaving them broke and enthralled to the new silver
kings became the Territory’s second major industry.
Republicans had an urgent need to speed the underpopulated Territory
to statehood—they needed the three Electoral College votes for Abraham Lincoln who was up against a tough challenge from Democrat and former Army Commander George McClellan who was
running on a peace platform. On October 31, 1864 just days before the November election, Nevada achieved
statehood. But by the time the election
was held Union battlefield victories
had turned the tide of the War and much of the Army had been furloughed home to cast their
votes. Lincoln was re-elected easily without having to rely on Nevada. But they couldn’t actually take back
statehood.
After
the war the construction boom around
laying the track for the Union Pacific Railway which created the
unusual Hell on W heels end of line
camps and created new towns at division points. Gamblers set up in tent saloons and fleeced gandy
dancers as effectively as they had miners.
When passenger service to and
from California was finally up and running, the more successful sharpies erected fine edifices for their saloon/casino/brothels which were very efficient in sucking money from the pockets
of well-healed travelers on the briefest of layovers.
Proprietors
of such establishments became important local personages and were
often elected mayors, justices of the
peace, sheriffs and other county officials, and state legislators or could hand pick candidates for those offices.
Their political power in the state sometimes even rivaled that of the silver
kings.
Through
the rest of the 19th Century rode
out the cycle of panics and booms to which the mining
based economy was especially sensitive
and endured many of their richest mining districts becoming played out.
By the mid 1870’s the eight
original bonanzas of the Comstock Lode were basically exhausted.
Only small, deep mines in the area continued to produce and they were
finished by the 1920’s leaving Virginia City, Gold Hill, and other settlements
virtual ghost towns. Smaller strikes
of silver and even gold continued to be made around the state, but nothing on
the scale of the glory days of the Comstock
Lode. The economy only diversified
marginally. Ranching was established to
feed the California market via a
spreading network of railroads, but much of the state was too
arid to support grazing. The Mormons were spreading from Utah again
and establishing communities. When the Latter Day Saints officially abolished polygamy, hold-out escaped to remote areas of Nevada. Railway tourism
was becoming a thing for the wealthy
and Lake Tahoe on the California
state line became a resort area centered
in Reno.
Open gambling was one of the attractions
which brought visitors to the state.
But
slowly a movement began to build to end gaming in the state because of its predatory nature, fostering of corruption, association with other vice especially
prostitution, encouragement of street
crime and violence, and on general moral grounds. An unusual and sometimes uncomfortable alliance began to build to end legal gambling. As always in such reform efforts, at the center of things were the middle class women who yearned to erase the wild and wooly reputations of
their communities and bring civilization and respectability. Even without
the power of the franchise in alliance with Protestant ministers they held a lot of sway over their sometimes reluctant
husbands. The growing Mormon minority
was scorned by the same Protestant Evangelicals, but was on the same side
against vice.
The
Labor movement, especially the
miners of the Western Federation of
Miners, hated the gamblers and tinhorns
who preyed on their members.
But the unionists were
the arch enemy of the Silver kings
and the gambling bosses, the biggest political powers in the state.
Finally
in 1909 the anti-gambling forces came together as part of the nation-wide Progressive Movement and
were able to get sweeping legislation that
outlawed almost all forms of
gambling effective in 1910. In the
larger towns and cities, casinos and card
rooms were shut down.
The popular early slot
machines that were even then cropping up in saloons, cafes, hotel lobbies, and other locations were
removed. But in many counties and municipalities enforcement was nonexistent
and gambling continued more or less openly.
And in those larger towns with reform administrations, things just moved behind closed doors. Occasional raids would often embarrassingly sweep up local dignitaries and officials especially when their private clubs and fraternal
lodges were targeted. Routine corruption flourished with payoffs to cops, prosecutors, and judges.
Even
though gambling continued, its reduced
visibility and accessibility had an almost immediate
impact on growing tourist industry.
The state legislature started carving out various exceptions to the total ban almost immediately. According to the history of gaming on the Nevada
Resorts Association web site:
…gaming laws relaxed, initially allowing specific social games and “nickel-in-the-slot machines” paying
out drinks, cigars and sums of less than $2. By 1919, all cities and counties throughout the state
were licensing card rooms that permitted social games such as bridge and whist, and during the 1920s, Reno
became the state’s gambling capital,
with both legal card rooms and clubs offering
illegal games.
The Stock
Market Crash of 1929 and the
subsequent Great Depression hit
Nevada exceptionally hard. The mining
industry, ailing for decades, was hit hard and unemployment soared. Desperate for some stimulus to the economy, tax
revenue for the busted state treasurer,
and fearful that with thousands of
construction workers soon to pour into the state for the Boulder Dam project on the Colorado River near Las Vegas that the Federal government would harshly
crack down on illegal gambling, freshman
assemblyman Phil Tobin, a Humboldt
County rancher, introduced the legislation to legalize casino gambling and
loosen the placement regulation on slot
machines. Public opinion was in support and pro-gambling
forces swamped a rear-guard of moralists.
On March 19, 1931 Republican Governor Fred Balzar, who was born in Virginia City
during the Comstock Lode boom, signed
Assembly Bill 98 into law and a
companion law loosening divorce residency
requirements and liberalizing the
grounds for ending marriage.
Legalized gambling came with regulation intended to stamp out the flagrant
cheating in many illicit operations. Most
of the old time sporting men and
gamblers who ran the old clip joints
and who tried to make the transition of legit
businessmen soon recognized that there was plenty of profit in the house’s advantage if the tables and slots could be kept full. The days of the blatantly rigged wheal, loaded
dice, and marked cards if not
completely banished were brought under relative control.
At the roulette wheel in a Reno casino shortly after gambling became legal. |
Even in the midst of the Depression, the
strategy exceeded everyone’s wildest expectations. By mid-decade Reno was the bustling and gambling and divorce
capital of America. It was enshrined in
popular culture by movies, radio shows, and magazine articles. Meanwhile
once sleepy Las Vegas began to prosper
with its downtown Freemont Street casinos benefitting from both the Boulder Dam construction
boom and the relatively short distance from Los Angeles.
In the early ‘40’s the first hotel-casinos, Rancho Vegas and New
Frontier opened. But in 1946 Los Angeles gangster Bugsy Siegel gained control
of the Flamingo, the first really lavish hotel casino on the new Vegas Strip and began featuring big
name entertainers in the hotel lounge. Soon the Chicago outfit gained control of most of the strip and some of the
old downtown casinos, muscling out
the old time local gamblers. Planted managers skimmed off at least
10% to the wise guys back east and legalized bookmaking operations set the
lines for the illegal books in cities across the country. When the Flamingo’s initial opening flopped
threatening the substantial investment
he had raised from New York crime kingpins
Siegel was suspected of pocketing some of the Chicago share, he was famously rubbed out at his girlfriend’s house on
June 20, 1947. The hit may have been
premature because the Flamingo was soon making money hand over fist and
inspiring construction of ever larger and more elaborate hotels.
The Flamingo Hotel casino floor in the '60's. |
Mob
involvement
in Nevada gambling continued well into the ‘70’s and ‘80’s but was slowly broken down by Federal investigations and Nevada Gambling Commission action.
Known gangsters were forced out and ties to supposedly legitimate operators were exposed.
Since the 1990’s the old Strip casino
hotels have been displaced by corporate
owned and operated theme resorts, each more elaborate and outrageous than
the last and featuring performances
by superstars and elaborate shows
like Cirque
de Soleil and the Blue Man Group. Even though gambling revenues drove
the building spree, for a while the new corporate owners tried to market the
resorts as family destinations. Las Vegas regularly vied with Orlando Florida, Disney World, and other theme parks as the Number 1 tourist destination in the
United States.
The strategy worked. In the new
century Las Vegas became the fastest
growing metropolitan area in the United States with vast new subdivisions springing up in the desert.
But soon almost every state
tried to cash in on legalized
gambling in one way or another. Ordinary
Americans did not have to fly to Las
Vegas or Reno to lose their money. Business
began falling off. Then came the great Economic Collapse of 2008.
No metropolitan area was hit harder than Las Vegas by the mortgage crisis. Most of the mortgages in all of those new
subdivisions were risky and had been
sold to bundlers. Foreclosure rates soared and whole
neighborhoods of almost brand new houses are still virtual ghost towns. Meanwhile some of the new hotel resorts went bankrupt and closed. Other went into receivership.
To recover, Las Vegas has abandoned its push to be a family
destination and is now promoting sin
with its “What Happens in Vegas, Stays in Vegas” promotions. Visiting is back up, although unemployment
is still high, wages have stagnated;
tens of thousands of housing units still sit vacant.
And one of these days maybe the Feds or
somebody will launch an investigation
into whether the new corporate masters are all that much different at heart from the gangsters
and old time oily faro dealers in brocaded vests.
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